Starbucks

Starbucks Revenue by Product Category

Revenue of Starbucks by product category 2010-2019.

Amounts are in millions.

YearBeverageFoodPackaged & single-servecoffees & teasOtherTotal
2019$15,921.2$4,792.8$2,126.8$3,667.8$26,508.6
2018$14,463.1$4,397.7$2,797.5$3,061.2$24,719.5
2017$12,915.0$3,832.1$2,883.6$2,756.1$22,386.8
2016$12,383.4$3,495.0$2,866.0$2,571.5$21,315.9
2015$11,115.4 $ 3,085.4 $2,619.9$2,342.1$19,162.7 
2014$ 9,458.4$ 2,505.2$ 2,370.0$2,114.2 $ 16,447.8
2013$ 8,674.7$2,189.8 $ 2,206.5$ 1,795.8 $14,866.8
2012$ 7,883.8 $ 1,875.1  $1,965.8 $1,552.1  $13,276.8 
2011$ 7,217.0$2,008.0   $1,451.0 $1,024.4  $11,700.4 
2010$ 6,750.3  $1,878.7 $1,131.3  $947.1 $10,707.4 

 Starbucks is a leading coffee brand with a strong global presence. However, the US is the primary market of Starbucks accounting for 70% of its entire revenue. The business of Starbucks is divided into four major product segments which include beverages, food, packaged and single-serve coffees, and teas as well as others. The product segment that accounts for the largest part of the company’s revenue is the beverage category. It generated around 14.5 Billion US dollars in 2018 as revenue for Starbucks.

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