HP Advertising expenses

Advertising expenses of Hewlett Packard Inc 2003-2020

Amounts are in millions.

YearHP Advertising expenses (millions)
2020$578
2019$652
2018$568
2017 $544
2016 $586
2015 $634
2014 $614
Advertising costs of Hewlett Packard

The advertising expenses of HP were $578 million in 2020 compared to $652 million in 2019.

HP and HPE became two separate divisions in 2015. The next table shows the combined advertising expenses of HP inc and its subsidiaries from 2003 to 2015.

YearAdvertising expenses (Billions)
2015 $ 0.86
2014 $ 0.83
2013 $ 0.87
2012$ 1
2011$ 1.2
2010$ 1
2009 $ 0.7
2008 $ 1.0
2007 $ 1.1
2006 $ 1.1
2005 $ 1.1
2004 $ 1.2
2003 $ 1.1

HP Inc. (NYSE: HPQ) is among the leading providers of computing products and services globally. The company makes and sells PCs, laptops, printers, accessories, and other products. It sells to individual customers, small and medium businesses, large enterprises, government customers, and customers in the education and health sectors.

HP Inc experienced a decline in its net revenue in 2020 compared to the previous two years. The company’s net revenue in 2020 decline by 3.6% as compared to fiscal 2019. Its net revenue in 2020 reached $56.64 billion compared to $58.8 billion in 2019. The decline in Desktops, Supplies, Commercial Printing Hardware and unfavorable foreign currency impacts drove the decrease in HP’s net revenue, partially offset by growth in Notebooks.

HP’s gross margin was 18.4% for the fiscal year 2020 compared with 19.0% for 2019.