Dollar General Net Sales by Product Category
Dollar General Net Sales by Product Category 2010-2021
Amounts are in millions.
| Year | Consumables | Seasonal | Home Products | Apparel | Total |
| 2021 | $26,258.6 | $4,182.2 | $2,322.4 | $1,457.3 | $ 34,220.4 |
| 2020 | $25,906.7 | $4,083.7 | $2,210 | $1546.6 | $33,746.8 |
| 2019 | $21,635.9 | $3,258.9 | $1611.9 | $1247.3 | $27,754 |
| 2018 | $19,865.1 | $3,050.3 | $1,506.1 | $1,203.6 | $25,625.0 |
| 2017 | $18,054.8 | $2,837.3 | $1,400.6 | $1,178.3 | $23,471.0 |
| 2016 | $ 16,798.9 | $2,674.3 | $1,373.4 | $1,140.0 | $21,986.6 |
| 2015 | $ 15,457.6 | $2,522.7 | $1,289.4 | $1,098.8 | $20,368.6 |
| 2014 | $ 14,321.1 | $2,345.0 | $1,205.4 | $1,038.1 | $18,909.6 |
| 2013 | $13,161.8 | $2,259.5 | $1,115.6 | $967.2 | $17,504.2 |
| 2012 | $11,844.8 | $2,172.4 | $1,061.6 | $943.3 | $16,022.1 |
| 2011 | $10,833.7 | $2,051.1 | $1,005.2 | $917.1 | $14,807.2 |
| 2010 | $ 9,332.1 | $1,887.9 | $917.6 | $897.3 | $13,035.0 |
Dollar General sells products in the following four categories : -
- Consumables
- Seasonal
- Home Products
- Apparel.
2021 v 2020:
In fiscal 2021, Dollar General generated $26,258.6 million from consumables compared to $25,906.7 million in 2020. Consumables are its largest product category based on net sales. Its revenues from seasonals in 2021 remained $4,182.2 million compared to $4,083.7 million in 2020.
The net revenue of Dollar General from home products in 2021 remained $2,322.4 million compared to $2,210 million in 2020. The company's net sales in 2021 increased from all product categories except apparel. Its net revenues from apparel declined to $1,457.3 million in 2021 compared to $1,546.6 million in 2020.
2020 vs 2019:
In fiscal 2020, consumables accounted for 76.77% of Dollar General's net sales compared to 77.96% in 2019. Dollar General's net revenues from the sales of consumables reached $25.9 billion compared to $21.64 billion in 2019.
Dollar General generated 12.1% of its net revenues in 2020 from the sales of seasonal products compared to 11.74% in 2019. Its net revenues from the sales of seasonals reached $4.084 billion in 2020 compared to $3.26 billion in 2019.
Home products accounted for 6.55% of Dollar General's net sales in 2020 compared to 5.81% of its net sales in 2019. The company generated $2.2 billion from the sales of home products in 2020 compared to $1.6 billion in 2019.
Apparel accounted for 4.58% of Dollar General's net sales in 2020 compared to 4.49% in 2019. The company generated $1.55 billion in 2020 from the sales of apparel compared to $1.25 billion in 2019.
The total net revenues of the company grew by 21.6% in 2020 compared to 2019 and reached $33.7 billion. During the previous fiscal (2019) Dollar General's net sales remained $27.75 billion.
2018 vs 2017:
Consumables are the largest category of products sold by Dollar General. In 2018, the revenue of Dollar General from this category was $19.9 billion compared to $18 billion in 2017.
Net revenue from seasonal products was $3 billion in 2018 compared to $2.84 billion in 2017.
Net Revenue from home products was $1.5 billion in 2018 compared to $1.4 billion in 2017.
Net Revenue from apparel was $1.2 billion in 2018 compared to $1.18 billion in 2017.