Advertising Costs of Macy's Inc
Macy's Inc Gross Advertising and Promotional Costs 2010-2021
Amounts are in $ millions.
| Year | Gross advertising & promotional costs ($mn) |
| 2021 | $1,267 |
| 2020 | $907 |
| 2019 | $1,330 |
| 2018 | $1,358 |
| 2017 | $1,397 |
| 2016 | $1,547 |
| 2015 | $ 1,587 |
| 2014 | $ 1,602 |
| 2013 | $ 1,623 |
| 2012 | $ 1,554 |
| 2011 | $ 1,432 |
| 2010 | $ 1,417 |
The total advertising and prmotional expenses of Macy's Inc increased by $360 million in 2021 compared to 2020. It spent $1,267 million on advertising and promotions in 2021 compared to $907 million in 2020.
The total advertising and promotional costs of Macy's Inc in 2020 were $907 million compared to $1,330 million in 2019.
Gross advertising and promotional costs of Macy's Inc were $1.36 billion in 2018. This was $ 39 million lower than the previous fiscal year, when the company spent total $1.397 billion on advertising and promotions.