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INDUSTRY DATA & ANALYTICS

Nike Brand Revenue by Product category 2000-2019

Nike Brand Revenue by Product category 2000-2019


Amounts are in $millions.

 YearFootwear Apparel Equipment  Others (Converse mainly)
2020$23,305$10,953$1,280$1,865
2019$ 24,222$11,550$1,404$1,941
2018$ 22,268 $10,733 $1,396 $2,000
2017$ 21,081 $ 9,654 $1,425 $2,190
2016$ 19,871 $ 9,067 $1,496 $1,942
2015$ 18,318 $ 8,637 $1,631 $2,015
2014$ 16,208 $ 8,109 $1,670 $1,812
2013$ 14,635 $ 7,491 $1,640 $1,547
2012$ 13,513 $ 6,958 $1,429 $1,431
2011$ 11,519 $ 5,516 $1,022 $2,060
2010$ 10,301 $ 5,026 $1,030 $2,657
2009$ 10,307 $ 5,245 $1,110 $2,514
2008$ 9,732 $ 5,234 $1,130 $2,531
2007$ 8,514 $ 4,577 $1,068 $2,168
2006$ 7,966 $ 4,168 $874 $1,947
2005$ 7,300 $ 3,879 $825 $1,736
2004$ 6,566 $ 3,539 $720 $1,428
2003$ 5,980 $ 3,125 $603 $988
2002$ 5,677 $ 2801 $591 $824
2001$ 5,556 $ 2677 $573 $683
2000$ 5,562 $ 2547 $480 $407

2020 v 2019

Nike Inc generated a total of $37.4 billion in net revenues during fiscal 2020. The company’s net revenues in 2020 slumped mainly due to the impact of the coronavirus pandemic during the fourth quarter of the fiscal. In fiscal 2020, the company generated $23.3 billion from the sales of footwear compared to $24.2 billion in fiscal 2019. The share of Nike’s revenue from apparel in fiscal 2020 was $10.95 billion compared to $11.55 billion during the previous fiscal. The share of Nike’s revenue from equipment was $1.3 billion in fiscal 2020 as compared to $1.4 billion in the previous fiscal. Nike generated $1.86 billion from the other sources (mainly Converse) in fiscal 2020 compared to $1.94 billion in fiscal 2019.

2019 v 2018

Footwear is the largest category of products made and sold by Nike. The company generated $24.2 billion in revenue from the sales of footwear in fiscal 2019 compared to $22.3 billion in fiscal 2018 (yoy growth of 9%).

Apparel is the second largest category of Nike products based upon revenue. In fiscal 2019, the company generated $11.6 billion in revenue from sales of apparel compared to $10.7 billion in fiscal 2018 (yoy growth of 8%).

Nike generated $1,404 million from sales of equipment products in fiscal 2019. Revenue from equipment was same as last year except for a rise of $8 million.

Other revenue of Nike (mainly Converse brand) was $1,941 million in fiscal 2019 compared to $2,000 million in previous fiscal.

2018 v 2017

Nike Revenue from the footwear cateory was $22.3 billion compared to $21.1 billion in 2017. Footwear is the largest product category of Nike based upon net revenue.

Nike Revenue from apparel category was $10.7 billion in 2018 compared to $9.7 billion in 2017.

Nike revenue from equipment was $1.4 billion in 2018 compared to $1.43 billion in 2017.

Other revenue of Nike (mainly Converse) was $2 billion in 2018 compared to $2.2 billion in 2017.